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Key Asset Advisors

Spears, Benzak

SAM

KAM Admin

Wealth Management

IAS

Insurance

Mezzanine Capital

Key Equity Capital

Gradison Asset Management

Gradison Mutual Funds

McDonald Trust

Asset Management - Allocation

Marketing Services

Franchise Trust

PB&I

Principal Investing


ASSET MANAGEMENT - Primary LOB MARCH 1999

Performance Comparisons:
Net Income and Capital
NIACC (Net Income Adjusted for Capital Charge)
ROE

RISK CATEGORY BALANCE ($000's) FACTOR CAPITAL
Commercial Lending 1,329,838 5.01% 66,569




Consumer Lending 2,110,578 4.66% 98,324




Non Interest Expense 394,194 3.50% 13,792




Goodwill 41,989 100.00% 41,989




Securities Credit Risk 289,523 27.65% 80,050
Def Software Dev 42,457 100.00% 42,457
Fixed Assets 11,937 7.50% 895




Fiduciary Assets 114,668,000 0.07% 80,280




Total Other Risk 1,251,066 0.06% 809




Capital Allocation

425,166




Net Income (YTD)

25,760




Annualized Return on Equity

24.23%

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